Digital Transformation in Retail: Taste of Asia, ESL solution, 3 Years, and a Success Story

Taste of Asia, the renowned supplier of Asian products and ingredients with stores in Cluj, Timișoara, and Iași, recently implemented the electronic label solution from IT Genetics after approximately three years of consultations with our team of specialists. Dedicated to maintaining the highest quality standards and passionate about Asian cuisine, Taste of Asia has constantly […]

Barcode and RFID Technology: Complementary partners in inventory management

Barcodes and RFID technology are two essential tools in efficient inventory management. It is important to view these technologies as complementary partners and to use them appropriately to optimize the inventory management process. These two technologies not only streamline logistics and storage operations but also pave the way for innovations in various fields, such as […]

Successful practices in pharmacies: Collecting customer feedback

In the healthcare industry, customer feedback has become a priority for pharmacies, significantly impacting service improvement and customer satisfaction. By understanding the needs, expectations, and concerns of customers, pharmacies can provide personalized services and build lasting relationships. With an initial expansion strategy focused on integrating independent pharmacies into their network, pharmacy chains can experience significant […]

3 rules for efficient stockroom management in stores

“Let me check in the back…” – one of your employees has just created certain expectations for the customer who now excitedly believes that in the “back” room (known by professionals as the stockroom) is the exact product he is looking for. This expectation had better be met, otherwise the customer may not return to […]

Dark stores – the future of retail

Dark stores - the future of retail

According to the Financial Times, it is estimated that by 2023 the global e-commerce market will reach $ 6.5 trillion, totaling 22.3% of total retail sales. As internet access and adoption increase rapidly worldwide, the number of digital shoppers continues to grow each year. In order to meet the growing number of demands and to […]

IT Genetics celebrates 15 years of activity through a commitment to sustainability

March 8, 2022 marks the 15th anniversary of IT Genetics, a company that aims to help entrepreneurs streamline their processes and grow using professional IT solutions. Guided by entrepreneurship, professionalism and a constant desire for innovation, IT Genetics soon became one of the leading IT&C integrators in the DC / POS niche (automatic identification solutions, […]

How to increase the number of deliveries using digitalization: JTI Romania – Case study

IT Genetics includes in its portfolio a successful collaboration with one of the largest companies in the tobacco industry, Japan Tobacco International (JTI). The solution implemented streamlined the company’s operations in Romania, significantly improving the scanning process of its products, a process that has a direct impact on the number of deliveries. If we accept […]

#BlackFridayForBusiness2021: Up to 80% Discount on Essential Digitalization Equipment


On November 12, 2021, IT Genetics organizes the Black Friday special discount campaign. The campaign will take place on, the company’s e-commerce platform. The largest event dedicated to the B2B segment comes with discounts of up to 80% and brings to the attention of those interested a comprehensive selection of equipment, software solutions and […]

From inquiries to sales: retail mobility solutions

”Hello, sorry to bother, I’m also looking for [INSERT PRODUCT NAME HERE] dar pe [INSERT FEATURE NOT AVAILABLE ON THE SHELF HERE], can you help me?” Any extra second the customer spends waiting for your staff to come up with a positive / negative reply can lead to losing a sale. “Let’s go in here […]