IT Genetics to launch the first Android app for B2B e-commerce in Romania

IT Genetics to launch the first Android app for B2B e-commerce in Romania

IT Genetics, the leader of the DC/POS market in Romania and a strong supporter of innovation, launches the first Android app for mobile shopping, 100% dedicated to companies.

The mobile app,, integrates the functionalities of platform and is very user friendly. Users can find more than 10,000 professional equipment such as barcode readers, printers, point of sale, mobile computers, IT&C infrastructure and supplies, and software solutions. mobile app is very useful for retail, transportation & logistics, hospitality, pharma, production & manufacturing, banking, education and public sector companies. Once the users install the app, they have many benefits: they can order anytime from any location, check the stock and see the order status.

“Today, when mobile usage is increasing exponentially and is redefining consumer behavior, it is highly important to give B2B users the opportunity to order the products they need directly from their smartphones. Initially, we invested in developing the app for iOS, and recently we launched the Android version. We estimate that 15% of the total orders will come from the mobile app, “ Liviu Mihai Sima, managing partner of IT Genetics, said. app is available for free on Google Play Store and App Store. Users can sign-in with the same username and password they use on account. We offer free shipping for all products ordered on the mobile app until the end of the 2018.

About IT Genetics

IT Genetics, a 100% Romanian company, is a business idea started by Liviu Mihai Sima in partnership with Stefan Axinte, both driven by their passion for technology and entrepreneurship. Launched in 2007, at the beginning of the economic crisis in Romania, IT Genetics succeeded in becoming the leader of DC/POS market through organic growth, innovation and performance, with a business growth of more than 50% each year. In 2017, IT Genetics reached a turnover of EUR 4.7 million in Romania, with 50 employees offering solutions for thousands of customers, including Mega Image, eMag, World Class, Kika, E-Boda, Gealan.

Notify of
Inline Feedbacks
View all comments