IT Genetics launches the first B2B e-commerce mobile app

IT Genetics launches the first B2B e-commerce mobile app

IT Genetics, an IT systems integrator in the field of automatic identification, data collection (AIDC) and point-of-sale (POS), launches the e-commerce application for mobile platforms using the iOS operating system. The app, the first of its kind for the B2B segment, is available in the online App Store and can be downloaded for free starting this month.

Since its inception, IT Genetics has positioned itself as a proponent of innovation in technology, and the app launch reinforces its desire to build for its customers the most advanced experience a business ITC solutions provider can offer.

The app has an intuitive interface, with filtering by product categories and subcategories to make it easier for customers to access equipment and supplies. It brings together features such as instant ordering of the more than 20,000 products available in the store, real-time stock display, order status tracking, newsletter subscription and the ability to update customer account details.

“The mobile app means speed, mobility and accessibility for the fast century we live in! We have transformed our browser store into a tool available on the mobile phone, which each of us has at our fingertips at all times. Now any customer can order from the factory, the shop, the warehouse, the field or directly from the workstation. We want to save time for our customers!” said Liviu Sima, Managing Partner, IT Genetics.

“The objective we started with when we started designing the app was to develop the same functionality, the same integrated business solutions, in as simplified a form as possible, available as a mobile app. The ITG Store app for iOS offers increased speed, easier navigation, quick and accurate order placement for equipment and solutions available on the site.” said Stefan Axinte, Managing Partner, IT Genetics.

With the ITG Store iOS app for B2B, the company is relating to customer needs, adding value to the on-site experience, improving interaction with the mobile order placement platform, providing instant access to solutions and products, as well as to the customer account.

The app is the compact desktop version of the site and is compatible with iOS operating system, version 7 and above. In autumn this year the company will also launch the store app for the Android operating system.

About IT Genetics

With over 11 years of experience in the Romanian market in the AIDC & POS field, IT Genetics is a distributor of solutions from established global manufacturers and a provider of integrated systems designed to streamline cumbersome operational processes, optimize business and productivity. IT Genetics offers customers a portfolio of hardware and software solutions with a wide range of applications (print and label, track and scan, identification and access control, POS and ITC infrastructure solutions).

IT Genetics’ mission is to provide businesses with customized solutions, specifically designed to meet the most varied needs and to meet the most demanding requirements in point-of-sale, identification and automated data collection to save time and optimize processes.

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